Botox and Brotox: The Injectable Trend for Men and Women

Women aren’t the only ones seeking cosmetic treatments today; men are also discovering the many benefits of heading in for a quick enhancement at their local medspa. Injectable treatments, particularly neuromodulators like Botox and Dysport, have become a huge trend for male and female patients alike. Dubbed Brotox by its male clients, there are a number of reasons why these injectable treatments have become the go-to anti-aging solution for men and women.

Neuromodulators 101
Neuromodulators are injectable formulas that work by relaxing the facial muscles that lead to the formation of wrinkles. These solutions contain trace amounts of the botulinum toxin, which affect the muscles without affecting your ability to make facial expressions . The treatment is typically used on wrinkles on the forehead, between the eyebrows and in the outer corners of the eyes. Botox injections go to work immediately and results typically last 3-4 months before a touch-up treatment is needed.

Men and Botox
More than 410,000 men had Botox treatments in 2014, according to the American Society of Plastic Surgeons. The trend is becoming more acceptable for the male population, thanks to a horde of male celebrities that now admit to the procedure. In addition, increasing competition in the workforce has put pressure on many men to retain their youthful vitality for as long as possible. Men also like the fact that they can go in for a Botox treatment on a Friday afternoon and return to work Monday morning without any telltale signs they had cosmetic work done.

Is Brotox Right for You?
Even if you are a guy that has never considered any type of cosmetic treatments before, Botox injections may be a good place to begin your exploration of the anti-aging industry. Injections are relatively quick and painless and results appear within days after the procedure. There is no downtime after treatment and relatively few, if any, side effects to worry about. Results are fairly subtle, so you will look refreshed and more youthful after your injections, without giving away your secret.

If you do decide to give Brotox a try, it is important to choose a medspa experienced in performing this procedure on men. Most men are looking for slightly different results than women, erasing obvious signs of aging without giving up their distinguished appearance. At New Visage, we perform Botox injections on both men and women and understand the subtle nuances between the two to provide you with the best possible results. To learn more, contact New Visage at 252-808-2NEW.